Is your website not the center of your digital communication? If your website is not the center of your digital strategy, you will certainly be making the worst of mistakes and will pay dearly for it. Keep your products, services and contacts up to date on your website. Your website is your digital catalogue, it’s […]
What are KPIs and why should you keep an eye on them
Understand the real meaning of this important indicator and see how it can make a difference in the marketing results of your business One thing is certain: there is no point in investing rivers and rivers of money in your business if the performance of your strategies, as well as the management processes, are not […]
why you should invest in this sales process
If you want to reduce your company’s costs, selling more (and better) check out the benefits of this strategy and learn how to implement it in your business There’s no use denying it: selling is an art for the few. An art that requires study, dedication and patience. It is no wonder that professionals and […]
Website and Landing Page do you know what the differences are
Website and Landing Page: do you know what the differences are? Yes, these two concepts have different characteristics and understanding this is the first step to applying them correctly in your business. Learn more in this article! That the world of digital marketing is full of different names (and somewhat complicated) is not news to […]
What is it and why is it so important for your digital marketing strategy?
If you keep reading or hearing this word around, the time to understand a little more about this strategy and apply it efficiently in your business is now! Have you ever wondered why some pages appear in the top positions on Google and others don’t? If you own a business and decided to create a […]
What is Conversion Journey and why we need to think about it before starting marketing actions
Mapping the path that customers take is all your business needs to do to provide good experiences and stand out from the competition From the first contact with the brand to after-sales. The customer journey is exactly defined by the entire process that takes place between these two points. From it, companies are able to […]
Pinterest Ads Explore the Power of Visual Marketing
The Google Ads Display Network is an internet advertising network. That allows you to display ads on Google partner sites such as blogs, news sites and others. The purpose of the Display Network is to help advertisers efficiently reach their target audience, increasing their ad visibility and driving more conversions. How it works: The Display […]
How much should I invest in paid traffic to get results?
These days, investing in paid traffic strategies is a common practice to boost online business growth. However, it is essential to understand that investments smaller than R$2000.00 reais can make it difficult to deliver effective results. In this article, we’ll explore why investing properly in paid traffic is crucial to getting reliable statistics and making […]
Paid traffic requires testing and patience for results to appear
When investing in paid traffic campaigns, many companies expect immediate and impactful results. However, it is essential to understand that each and every campaign needs time to mature and be optimized. In this article, we’ll explore the importance of investing time and data analysis into paid traffic campaigns. We’ll discuss the need for A/B testing, […]
